Red Ribbon Week: Keeping It Real * — For people who are recovering from drug and alcohol abuse, the expression "keeping it real" means getting real about their substance abuse and the impact it is having on themselves and others. Students consider the importance of being honest with themselves about the implications and dangers of illegal drug use.
Key Ideas: Drug and Alcohol Use - Getting Honest about the Seriousness of Substance Abuse - Addiction
Character Traits: Respect - Responsibility - Honesty

Red Ribbon Week: The Power of One * — One person can touch thousands of lives. Red Ribbon Week was founded in honor of one man who made a difference in reducing drug trafficking. These materials will help your students explore the notion that their individual thoughts and actions affect others, and that one person can impact the lives of many, for better or for worse.
Key Ideas: Ending drug and alcohol abuse - One person can make a difference
Character Traits: Respect - Responsibility - Caring - Courage

Red Ribbon Week: 5 Special Broadcast Messages Only

Smoking: Great American Smokeout * — Mind if I don't smoke? Students consider that not smoking is the truly respectful thing to do for themselves and those around them.
Key Ideas: Smoking - Health
Character Traits: Respect - Courtesy